Don’t Be the Business with Rotten Teeth!

By Jacob Laurvigen on September 14th, 2016

My name is Jacob Laurvigen, and in my work as chief innovation officer at the virtual robot company, I get to work with some of the most innovative companies every single day. But it is not all joy, and in this article, I will try to cover some of the frustration that innovative and disrupting technology can cause for even the most well-managed businesses.

For most of us, discovering a new technology is a joyful moment, and if this technology can make your business perform better, it is an even more joyful moment. This has most certainly been the case with so-called Big Data technology, and in the forefront of the disruptive tool, we have external data (all the data connected to the World Wide Web). You can collect enormous amount of data and transform this data in your own personal data refinery that gives you a live datafeed with all the information you need on financial markets, your products, your competitors’ products and just about anything you can think of and put into an analytical process.
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